|
BrandShare® is a result of IRM's extensive focus on the vending and office coffee service industries. BrandShare® provides national, statistically accurate and significant market share data viewed through Discovery System, IRM's powerful, easy-to-use Business Intelligence solution.
While other market share solutions focus on a small sample of machine-level data, BrandShare® is based on vend product distributor-generated data. This comprehensive data source gives IRM subscribers the most complete market data available to the vending industry.
How will BrandShare® help the vend supplier?
Suppliers have easy access to:
- Competitive market share data
- Competitive market development data
- Competitive regional, state, county and city share data
- Competitive category share data
How can BrandShare® help VPDs?
- IRM pays VPDs for their non-operator specific data
- Payment to VPDs increases as additional suppliers sign up for BrandShare services
- Data is marketed to suppliers safely and securely, without supplier access to operator-level or VPD-level detail
- Improved resource management
- Improved information regarding critical marketing factors, such as pricing, out of stocks, display compliance and promotion effectiveness
- Quick data turnaround and overall speed in providing actionable information to the decision makers
If you are a VPD and are interested in becoming part
of the BrandShare® revenue stream, Click here. |
